BankInvest - When everything falls into place
“When everything comes together.” BankInvest launched a new webinar series as part of their rebranding and wanted to get closer to their target audience. They had updated their visual identity and now it had to be experienced live.
The task
They wanted to test interest in their new format and see if a virtual production could act as “ground zero” for the new narrative. The goal was to attract attendees, engage them and at the same time showcase their new brand.
Our Approach
We built a virtual webinar universe with elements from BankInvest's new design guide, added bespoke graphics packages and let their visual identity define the mood of the studio. The recording took place in our greenscreen studio, where we used live multicam, live graphics and compositing.We onboarded the client step by step and although it was their first time in a virtual production, they quickly let go of control and gave way to our input.
Production
- 1 hour recording
- 2 speakers + 1 host
- The platform handled 800+ viewers without any problems
- Live composition, custom graphics and technical settlement from SpeakerBee
They delivered that.
- 1 full webinar + on-demand version
- 1 BTS video
- Photo-material from production
The result
The turnout was strong and so was the feedback. Now BankInvest has commissioned several webinar productions and is running it as a series in their communications for the rest of 2025.
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